The Swedish climate group Klimax (climax), known in Sweden for their campaigns against private motorism, aviation and the meat industry, have been putting up stickers with the text "Flying Kills" on advertisements from different aviation companies.
The stickers are meant to resemble the stickers you can find on cigarette packages warning the buyer of the dangers the cigarettes will cause.
With texts such as â€œFlying Killsâ€ and â€œFlying will lead to climate chaosâ€ the guerrilla campaign is a smart initiative that surely will make some people stop and think.
Simon Retallack, from the UK Institute for Public Policy Research (IPPR), likes the idea of putting warning labels on adverts for flights, holidays and cars.
Simon Retallack wants higher air fares, including carbon offset charges. And any passenger unwilling to contribute should â€œbe forced to actively opt outâ€.