Discovery Communications has acquired TreeHugger

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The huge, award-winning, green blog TreeHugger was recently acquired by Discovery Communications.

Close to four years ago, TreeHugger was founded with the goal of helping to push sustainability into the mainstream. Today, as an award-winning Top 20 blog having served over 50 million pages, we like to believe that we've played a part in pushing green towards its tipping point. Today, we are proud to announce another big step toward that goal; Discovery Communications has acquired TreeHugger.

This means that more money will be invested in TreeHugger and their Digg-lookalike site Hugg. In return TreeHugger will help Discovery Communications with the new site Planet Green that is currently being built.

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Simon Leufstedt
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